‘Employer branding’

Recruitment via Google Glass

How could Google Glass impact recruitment? TMP shows in an experiment the way recruiters conduct interviews more collaboratively, and how a new employee’s first days could be more productive and fun.

Employer branding in HTML-code: we’re hiring

Job adverts or Employer Branding in HTML-code is not new, but it’s not common practice for ICT or technology companies. I’m one of those geeks to check HTML-code regularly, to find hacks or other useful information, and stumbled upon a reference to the jobs-site on Flickr.com: Have you implemented something similar on your website?  

Ditch the Career Site. Start using Facebook for Employer Branding

Are you looking to update or create a new Career Site on the WWW? Think before you start as it requires: Project team Employer Branding expertise Requirements gathering Internet agency SEO/SEA specialists Content Management System (Re-)Design of Site Alignment with Marcom, Internet agency, Management, and other stakeholders Money Time… (most likely 3+ months) Is a […]

LinkedIn Talent Brand Index explained and discussed

Is this index a smart sales tool for LinkedIn Account Executives to sell more professional solutions, such as career pages and jobs, that should be ignored? Or a free and reliable way of scoring your Employer Brand against industry peers that makes other (expensive) surveys obsolete?

Craftsmen, more attractive then you think [Recruitment Campaign]

With more than 4.8 million employees in over 130 occupations and annual sales in the hundreds of billions of dollars, handicraft (handwerk) is a heavyweight in the German economy. There is hardly any area of life where we could do without the skills and know-how of artisans and craftsmen. Which makes it more attractive then […]

Swedish Armed Forces: Who Cares?

Do you really care about other people? Would you give up your freedom to help others? Would you enter a room not knowing when you might get out? Tough questions to answers. Who cares? is a controversial, almost creepy, ambient interactive project that challenged the Swedish to prove if they are ready to help people […]

2011 Global Employer Branding Study Results [incl infographic]

Executives now challenging HR and Marketing for responsibility of the Employer Brand strategy In an era of social media dominance where employer branding continues to develop around the world, HR and Marketing are now being challenged by Executives for control of the Employer Brand strategy in new survey findings from Employer Brand International. The global […]

Global Employer Branding Study Results [incl infographic]

Executives now challenging HR and Marketing for responsibility of the Employer Brand strategy In an era of social media dominance where employer branding continues to develop around the world, HR and Marketing are now being challenged by Executives for control of the Employer Brand strategy in new survey findings from Employer Brand International. The global […]